Education
M.M.C. - Dgl Stgy
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B.S.B.A. - Mktg
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H.S. - Comm Arts
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University of Florida - Exp. Graduation Spring 2022
Master of Mass Communication - Digital Strategy
University of Central Florida
Bachelor of Science in Business Administration - Marketing
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UCF Pegasus Merit Scholarship Recipient
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Florida Bright Futures Recipient
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LEAD Scholars Program Graduate
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Tampa Bay Technical High School
Commercial Arts Academy
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SkillsUSA Florida State President 2012
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Student of the Year 2011
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Passed Adobe Certification tests for CS6-9 for Illustrator, InDesign, and Photoshop
key skills & relevant projects
Skills Summary
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Awards, Certifications, and Involvement
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10+ years of photography and video production experience
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5 years of corporate and executive communications experience
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4 years of content creation in the digital space (2 years of agency-specific work)
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Expert in branding & design utilizing Adobe Creative Suite
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Expert in Microsoft Office, and Sharepoint collaboration
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Award-winning magazine layout and composition skills
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Experienced in project management
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2012 ADDY Gold Medal Winner for Photography
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2011 ADDY Silver Medal Winner for Magazine Layout and Photography
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Hubspot Email Marketing & Google Analytics Certifications
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Design lead for ADP Pride Board, creating all Pride marketing collateral and graphics
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Senior editor and designer for OneADP Orlando’s quarterly newsletter, generating 900+ views
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Assist all levels of leadership with photo/video solutions for global initiatives
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professional experience
ADP, Inc
Jun 2016-Present
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Cherise Takes Pictures, LLC
Jun 2010-Present
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Apple, Inc
Apr 2015-Jun 2016
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IZEA, Inc
Jan 2014-Jan 2015
Communications Manager - Global HR
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Establish a yearly content calendar and write compelling business updates and employee engagement stories for 58,000+ worldwide employees
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Support our global product and technology teams to communicate new innovation and research across the business
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Utilize multimedia skills for Diversity, Equity & Inclusion initiatives
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Online Community Moderator - Major Accounts
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Managed content calendar and design impactful graphics using Adobe Illustrator on ADP’s intranet forum The Bridge, tracking success metrics to reduce client service call volume
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Built gamified promotional material for ADP’s client referral program Ambassador Now
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Curated official documents and provide technical instruction for internal and external clients as part of ADP’s knowledge management team
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New Hire Coach, Service Support Specialist - Major Accounts
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Managed groups of 14-25 new hires as they began training and assimilating to company culture
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Updated regional service resources, slide presentations, and templates to new ADP branding standards and created icon and branding for Major Accounts' "Do It Now" initiative
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Pioneered new methods for measuring new hire success potential and worked with senior leadership to eliminate roadblocks to success
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Owner & Photographer
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Write compelling articles and blogs on professional development, lifestyle, fashion, and food
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Develop full-scale branding and design services to small businesses in the Greater Central Florida area
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Provide award-winning wedding, event, and lifestyle photography as a growing business recognized by the Professional Photographers of America
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Specialist & Visual Merchandising Team Member
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Generated over $100,000 in sales each quarter by creating the “complete solution”, ending my tenure with NPS of 9.6
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Developed and managed volunteers for updating corporate visual standards of the store, and communicated new corporate standards to 100+ peers weekly
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Excelled in my role on a team of 100+ peers in all aspects of store operations, acting as a mentor for new associates after 6 months of tenure
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Campaign Fulfillment Coordinator
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Directed full-scale multi-platform social media advertising campaigns in a fast-paced agency environment that generated $1M+ profit
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Managed 10-24 social media advertising accounts at a time, each with budgets of $50k+
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Established lasting business relationships with C-suite executives across North America
Leadership experience
Chi Omega Fraternity
Jan 2015-Dec 2015
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Alpha Kappa Psi Professional Business Fraternity
Jan 2014-Aug 2014
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Florida SkillsUSA
Aug 2012-Apr 2014
Treasurer
Psi Mu Chapter, University of Central Florida
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Presided as Treasurer over a delegation of 180+ sorority women with a budget of over $100,000 per semester, managing budget use and spending of 8 direct reports and 6 committees for accurate annual financial audit
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Established budgetary initiatives that reduced useless spending by over $25,000 per semester, allowing us to create an annual scholarship awarding $500 each year
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Generated lasting business connections with commercial vendors and acted as liaison in all business transactions
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·Administered a democratic system of budget creation founded on open collaboration and transparency
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Secretary
Nu Chi Chapter, University of Central Florida
Former: Historian, Chief Information Officer
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Presided as secretary over a delegation of 90+ undergraduate co-ed students
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Collected and reported membership roll and student standing to local and national supervisors
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Created detailed records of all chapter meetings and mandatory events which were reviewed by our advisory board monthly
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Streamlined correspondence between our chapter, regional, and national authority
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State President, Alumni & Friends Board Member
Tampa, FL
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Presided over a delegation of 13,000 high school and post-secondary students across the state of Florida
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Organized state-wide leadership summits and annual local and state conferences for full delegation
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Motivated a 16-person team working virtually across 16 different state counties
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Designed promotional materials and lobbied for career and technical education (CTE) representing the state of Florida in Washington, D.C.